BLOG

Why Personal Branding Photography is a Must for Entrepreneurs

July 17, 2022

Branding Photographer Albury Wodonga, Hair Salon in Albury, Hair Salon Branding Photos Albury Wodonga, Melbourne Luxury Hair Salon Photos

bLOG CATEGORIEs + Search

Visuals play a crucial role in how you portray your personal brand to your customers and clients. It’s important to remember that customers shop with their eyes and will often make decisions based on their first impression of someone.

Personal branding involves influencing the way potential customers see you and view your products or services, which is why personal branding photography can have such a massive impact. Professional photos are an asset and will serve you for years to come. Here are a few of the ways that you would benefit from taking professional personal branding photos.

  • –  Send them with your press releases. If you usually send out press releases or are planning to in the coming year, professional photos will help your submission stand out.
  • –  Use them throughout your website. Businesses that feature professional photos of real people inspire more trust than those that use stock photos. Real photos also help tell your business story more authentically. At the very least, you should always have a professional headshot on your website so that potential customers know who they are doing business with.
  • –  Place them in your email campaigns. Take your email blasts to the next level by including your photo in them.
  • –  Include them on your landing pages. If you rely on landing pages to help you generate sales, adding personal branding photography to them can boost your results.
  • –  Create a killer bio for events. Speaking at an upcoming event? Make sure that you have a professional headshot and branding photos on hand to send along with your bio.
  • –  Make your email signature memorable. Not everybody remembers a name but almost everyone can recall a face. Adding a photo to your email signature can make it more memorable.
  • –  Add them to your printed marketing materials. If you print your marketing materials on a regular basis, a photo can be used to make your brochures and business cards stand out.
  • –  Save time. When you’re approached by a publisher, you want to have a professional photo that you approve of on hand. When you rely on publications to take your photos, you need to rely on their photographers, many of which are students. This is your personal brand and you should have the final say in whom takes your photos. You also save time in the sense that you don’t need to take additional time out of your day for the photos because you’ll already have them at your disposal. Remember to refresh your photos often so that your personal brand is also reflected accurately.

Leave a Reply

Your email address will not be published.

BEHIND THE LENS

ABOUT Rachael

Ever-focused on beauty and the thrilling art of creation; found in the moments that leave me breathless and in awe. 

I’m a wedding photographer based in Albury-Wodonga. I’ve been photographing couples since 2015, honing my style towards finding those sweet, subtle moments that underpin a deep love, expose infinite affection and show your unique sense of fun & joy.

FROM THE BLOG

THE LATEST

A Brown Brothers wedding

Nicole & Steve

CELESTE & SAM

KIERA & JARED

the

      IDEAL
Timeline guide

A wedding day is one of the most important events of your life, so naturally, you would like everything to run smoothly! Check out my top Wedding day timeline tips!

MORE RESOURCES

rutherglen wedding venues

your eco friendly wedding guide

TIPS FOR THE BEST GOLDEN HOUR PHOTOS